This is a project that I completed for my Corporate Branding class in the spring of 2019. We were each given a fake business that we had to start and design all of the branding for it. I was tasked with making a Pan Asian restaurant based out of San Francisco. I called it Fuubutsushi which is a Japanese word to describe a particular season. This word inspired the nature aesthetic that I worked in with the bonsai tree and it also contains the word “sushi” which is what would be primarily sold at the restaurant. Multiple variations of the logo as well as stationary were made for the branding identity.
